We pass by each other and occasionally we may connect. Through retail, we meet many, many people and are able to make a lot of connections. In fact, we meet so many people it can be difficult to make connections beyond the most basic level. However, when you have been in business for nearly 20 years, the repeat nature of our connections offers us the chance to have them grow into something more substantial, something deeper and even, more human.
Our staff often finds themselves engaged in conversations about our customer’s lives. We discuss each other’s families, their past, personal experiences and many other fascinating areas of discovery. Through this deeper connection we are able to foster a sense of trust and appreciation for them, for those we have yet to meet, and vice versa. As important as sales are to any business there is another, very important need fulfilled when making long term connections, indeed relationships. We place our finger on the pulse of the human experience and may even discover a bit about why we are in business to begin with…to play a positive and contributing role in the life of those around us and in the life we all live!
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